It is a young printing technique of indirect marking. Using a pad and a base plate, the pad transfers the ink to the object. It is ideal for moulding the design to the shape of the object and printing on parts with irregular surfaces or deformations (curved or rough shapes) with plenty of definition. That's why in Camaloon we use it mainly to personalise those promotional or advertising articles that have a slightly trickier surface. Pad printing is very present in instruments and objects that we use every day, such as key rings, notebooks, or computer keyboards.
|Characteristics of pad printing|
|Advantages||For printing details and smaller letters|
|Use||Logos, promotional messages|
Those where you need to print fine lines, letters or small characters with precision and care, for example. It is the advertising sector that has benefited the most and has been able to take advantage of pad printing as a printing technique, in articles of very varied sizes and shapes (such as, for example, personalised key rings.
Pad printing is somewhat more complex than other techniques such as DTG printing because it requires preparing two elements before printing, apart from the ink:
The pad printing process consists of three phases:
The ink is put on the plate / cliché and swept (to apply it evenly) into the racla, which is a very fine steel strip, like a kind of blade that passes over and sweeps away the excess ink. Thus, the ink only remains inside the relief or the engraving hole.
The pad descends on the cliché, and, exerting pressure collects the ink that was deposited in the cracks of the plate.
The pad presses on the item we want to print and transfers the ink that it had collected from the cliché.